New search engine created by Harpers, the wine & spirit weekly magazine, to help wine trade professionals find the right information fast; www.harperssearch.com
[USPRwire, Tue Feb 27 2007] Harpers magazine, the publishing leader for the wine & spirit industry, has launched a new search engine specifically tailored to produce results that exclusively refer to industry issues. www.harperssearch.com http://www.harperssearch.com uses the editorial expertise of Harpers team in conjunction with the largest search facility available at Google, to bring swift, pertinent results to the user.
Allen Gibbons, General Manager - Wines and Spirits Division - at parent company Nexus Business Media, spoke keenly of the development; " With world internet usage now estimated at over a billion of us using the web daily across the globe, it is astonishing and frustrating that nearly 50% of searches will require a second attempt to filter out the irrelevant categories*. At www.harperssearch.com http://www.harperssearch.com we've taken time out to eliminate the irrelevant material to help the wine trade professional enjoy a better result and in less time. Type 'port' into our search facility and you'll find a heap of information on fortified wine from the Douro, but nothing on shipping docks or computer hardware.
"We see this extension of our site as a huge help to the trade, whether as a student searching for ready insights to support exam preparation or as a member of the trade for example who might be looking for information to do with 'vintage'. They will no longer have to wade through references to old cars, antiques or retro fashion before reaching news on recent releases or charts across the years."
Continued Jay Neill, Group Web Manager at Nexus; "This has been a phenomenal undertaking which will require continual updating but we have established a dedicated team at Harpers, who will keep this engine running at full speed.
""Any search on our site should pull in not just the source of the result, but also the excerpt of text containing the appropriate phrase. It's very user-friendly and we're very pleased with initial tests, although we'll continue to build the resource."